A/V - Audio/visual support such as television monitors, VCRs, or taped music.

A/V Contractor - A supplier of audio/visual equipment and services.

Advance Order - An order for services sent to the service contractor prior to the installation date. Compare with Floor Order.

Advance Rates - Fees associated with advance orders, which typically include discounts when paid in advance.

Advance Receiving - Location set by show management to receive freight before the start of show. Freight is stored at this location and then shipped to the show at the appropriate time.

Agent - A bona fide representative with proper credentials from the party represented.

Air Freight - Goods shipped via airplane.

Aisle - A walkway intended for audience movement through an exposition or exhibit.

Aisle Carpet - Carpeting installed in trade show aisles.

Aisle Signs - Signs, usually suspended, identifying exposition aisles by number or letter.

Assembly - The process of erecting an exhibit from its components. Also called Installation, Set Up.

At-site - See On-site.

Attendees - Those persons who visit an event that are not exhibiting or connected with the event itself.